One of the more exciting announcements this week was Oakley’s proclamation to bring the “Dream Tour” to Bali this year. Unlike its competitors, Oakley announced it will be hosting its first World Tour event at a more remote break, Keramas, in Bali.
As the fifth stop on the 2013 ASP World Championship Tour, Keramas seemed like the perfect place to hold an event with its infamously tight right hand barrels and its smooth vertical walls.
In a recent Oakley article, Jordy Smith said, “Itâ€™s pretty much going to be the best â€˜CT on Tour. Keramas, to me, is the most high-performance wave on the planet. Oakley have had their world junior event there for a few years and Iâ€™m glued to the computer every time itâ€™s on. To have the Top 34 there, I donâ€™t know how the judges will be able to judge it, the performances are going to be next level. This is really exciting.â€
Keramas gives regular footers and aerial warriors an advantage. The wave has the prefect length and speed for barrels and airs.
Previously, Oakley had only sponsored Pro Junior events. Scott Bowers, Oakley’s SVP of Global Sports Marketing said the choice to host a WTC event was a way to keep the brand prominent in professional surfing.
“Surfing has been deeply entrenched in Oakleyâ€™s heritage since the mid 1980â€™s and we are proud of our legacy in the sport,” he said in the Oakley article. “This evolution has been in the making for many years; preceded by a number of specialty surfing events in Bali from surf shop challenge and pro junior events to crowning the ASP World Junior Champion last year. We are eager to finally introduce a game-changing WCT event and showcase the sportâ€™s top talent on the world stage with the inaugural Oakley Pro Bali.â€
The Keramas event is raising a lot of hype and it’s sure to be one of the more exciting events on tour this year. It is scheduled to run from June 18-29.
Here’s what the other pros had to say about the new Oakley Pro Bali:
Let us know what you think about Oakley’s new contest in the comments!